An accomplished Group Chief Commercial Officer with exceptional corporate experience in five main
sectors: Industry, Contracting, Technology, Development and Investment in approximately 40 countries throughout Africa. Leverages decades of experience in business development, sales management, and sales strategy that boost market penetration, profit catalysis, and lead new
initiatives to maximize collaborative relationships between local and global business units.

Serving as Africa Chief Commercial Officer at El s ewedy Electric since 2018 responsible for all commercial
activities of the five main sectors in the group: Wire Cables, Electric Products, Engineering Construction,
Digital Solution and Infrastructure investment for approximately 40 countries throughout five main hubs in
Morocco, Nigeria, Cote d’Ivoire, DRC and South Africa

Also played a significant role in Alkan CIT for 17 years starting off as Egypt and Sudan’s Deputy Implementation Manager covering the African Gulf regions and ending his journey with Alkan as the CEO of Africa, managing 13 legal entities in different countries as well as steel manufacturing and production company in Egypt. Demonstrated successful execution of business strategies for company products and services, while implementing and maintaining ISO qu ality standards.

Atef has received his bachelor degree in Civil Engineering from Ain Shams University Cairo in 1995, complemented with an MBA in 2009 from ESLSCA.